Performer in blue body paint, standing behind illuminated "CIROC" sign, surrounded by stage lights and foliage, at an event.

Ciroc Vodka UK Product Launch

The Deltic Group asked us to produce a range of decor to support a Ciroc Vodka promotional tour. The brief called for a macabre carnival theme that complemented the premium brand values associated with Ciroc Vodka. The client was able to supply us with a comprehensive set of Ciroc brand guidelines which made an invaluable contribution towards our final recommendations.

Ciroc Ultra Premium Vodka brand guidelines cover with abstract blue design and logo.

Brand Development

The ‘disc’ motif from the brand guidelines lent itself to proposing a sphere inflatable using light blocker fabrics. We turned to CNC fabrication when it came to replicating the logo in acrylic and lit by LED lighting. We were also called upon to create a ‘hall of mirrors’ entrance feature which was both ‘fun’ and in-keeping with Ciroc values.

Split image with a nightclub scene featuring industrial-style metal and glass decor on the left, illuminated by blue lighting, and a display of CIROC branded bottle showcases with glowing white borders on the right.

Delivery Our Promise

The result was a range of decor which reinforced the core brand values of Ciroc: quality, creativity and exclusivity. At the same time, the decor maintained the practical considerations of all promotional decor: simple to install; durable; eye catching.

A performer in a costume with glowing elements stands behind a sign with large letters "CÎROC" at a nightclub event, with laser lights and plants decorating the area.
Club scene with people dancing, DJ booth in the background, Ciroc branding. On the right, a person with blue face paint smiling through a circular cutout, someone pinching their cheek.